Regional Business Director, Emergency Medicine/Rare Disease - West

Critical Needs. Immediate Action.

SERB is a fast-growing global specialty pharma company designed to address rare and urgent conditions by delivering life-saving medicines when time and complexity leave no room for failure.

We operate end-to-end across 100+ countries, ensuring 70+ essential medicines for rare diseases, emergency care, and medical countermeasures reach patients and clinicians with urgency – wherever and whenever they are needed.Shaped over the past 25 years by an entrepreneurial, disruptive spirit, SERB combines the focus and agility of a biotech with the scale, reach, and reliability of a global pharmaceutical company — always grounded in medical purpose, not corporate convention.

Our 600+ employees are driven by three core values:  

• Patients first, always
  Patients are not a concept — they are why we act, especially when time matters most.
  
• Impact focused
  We are agile, entrepreneurial, and disciplined - working smart and learning continuously to deliver results that matter, with the consistency, quality, and trust that critical care demands.
  
• Team powered 
  We go the extra mile - together - because our shared commitment drives extraordinary outcomes.

Guided by a clear ambition and a relentless focus on patients, SERB continues to expand through selective, innovative acquisitions, launching new treatments and entering new geographies.  Across every step — from integration to delivery — our people act with passion, ownership, and determination to ensure life-saving medicines become available to patients who need them, worldwide.

Broad Overview 

The Regional Business Director (RBD), West serves as the strategic and operational leader for SERB's Rare Emergency Medicine (REM) business across the western United States. This field-based leadership role is responsible for driving regional business performance through the leadership, coaching, and development of a team of approximately seven Key Account Managers (KAMs).

The successful candidate will be a highly collaborative and results-oriented commercial leader with demonstrated success leading teams in complex, matrixed healthcare environments. This individual must possess deep experience in acute care hospital markets, including the successful commercialization of injectable therapies, and have a proven ability to influence key stakeholders across integrated delivery networks (IDNs), health systems, hospital pharmacies, emergency medicine, critical care, and executive leadership.

Success in this role requires a leader who thrives in dynamic environments, embraces change, and can effectively balance strategic thinking with operational execution. The ideal candidate is a proactive problem solver who demonstrates resilience, adaptability, and sound judgment while navigating complex business challenges and evolving organizational priorities.

The Regional Business Director will serve as a member of the REM Leadership Team and a critical contributor to the development and execution of business unit strategy and will partner closely with Marketing, Medical Affairs, Value & Access, Commercial Development, Commercial Operations, and other cross-functional stakeholders to deliver business results while fostering a culture of collaboration, accountability, agility, and continuous improvement.

As Regional Business Director, your responsibilities will include:  

Business Leadership & Performance

• Lead all commercial activities and drive portfolio performance across the West region.
• Develop and execute regional business plans aligned with organizational priorities and brand strategies.
• Deliver regional sales, profitability, and performance objectives while ensuring disciplined resource allocation.
• Translate national business strategies into actionable regional execution plans tailored to local market dynamics.
• Analyze business performance trends, identify opportunities and risks, and implement corrective actions as needed.
• Identify emerging market opportunities, competitive threats, and evolving customer needs to inform regional and organizational strategy.
• Foster a culture of accountability, execution excellence, and continuous improvement.
• Lead regional execution during periods of organizational change, ensuring business continuity, employee engagement, and sustained performance.
• Optimize deployment of regional resources, customer engagement strategies, and business priorities to maximize organizational impact and return on investment

Team Leadership & Talent Development

• Recruit, develop, coach, and retain a high-performing team of Key Account Managers.
• Establish clear performance expectations and provide ongoing coaching, feedback, and development opportunities.
• Utilize field coaching and customer engagements to strengthen selling effectiveness and account management capabilities.
• Drive adoption of sales competencies and career development frameworks.
• Identify performance gaps and implement appropriate coaching, training, and performance management plans.
• Build an engaged and inclusive team culture that reflects SERB's values and leadership expectations.
• Develop a strong talent pipeline through succession planning, career development, and proactive talent identification.

Acute Care & Key Account Leadership

• Lead regional execution of account-based engagement strategies across hospitals, health systems, and IDNs, partnering closely with cross-functional stakeholders to drive coordinated customer engagement and business success.
• Support KAMs in navigating complex customer environments involving physicians, pharmacy leaders, nursing leadership, administration, and formulary decision makers.
• Engage directly with key customers and strategic accounts to accelerate adoption and optimize business outcomes.
• Ensure effective pull-through of contracting, market access, and value-based initiatives where appropriate.
• Demonstrate deep expertise in emergency medicine and acute care customer environments, coaching KAMs to navigate complex account dynamics and accelerate adoption of SERB therapies.

Cross-Functional & Matrix Leadership

• Partner effectively with Marketing, Medical Affairs, Commercial Development, Value & Access, Legal, Regulatory, Compliance, and Commercial Operations to execute integrated customer engagement strategies.
• Influence and align diverse cross-functional stakeholders to achieve business objectives, often without direct authority, while balancing competing priorities and organizational needs.
• Provide actionable market intelligence and customer insights to inform strategic decision-making.
• Lead regional readiness and execution activities supporting future product launches, lifecycle management initiatives, and strategic portfolio expansion opportunities
• Champion a One SERB approach by fostering strong cross-functional relationships and collaboration.

Compliance & Operational Excellence

• Ensure all activities are conducted in compliance with company policies, industry regulations, and applicable laws.
• Maintain the highest standards of ethics, integrity, and professionalism.
• Utilize business analytics, CRM systems, and performance metrics to drive decision-making and optimize execution.
• Monitor program effectiveness and return on investment to ensure efficient use of resources.

Miscellaneous:

• This position requires ~75% of travel in large multi-state regions
• Ensuring that all interactions and engagements are carried out in accordance with Company Values.
• Carry out other reasonable tasks as required by the Line Manager.

The above duties and responsibilities are not an exhaustive list, and you may be required to undertake any other reasonable duties compatible with your experience and competencies. This description may be varied from time to time to reflect changing business requirements. 

To be successful in this role, you should demonstrate:  

• Bachelor's degree required; advanced degree preferred
• Minimum of 8-10 years of pharmaceutical, biotech, or medical device commercial experience
• Minimum of 5 years of field leadership experience with a demonstrated track record of building and leading high-performing teams
• Demonstrated success driving business results in acute care hospital markets.
• Experience commercializing injectable pharmaceutical products in hospital-based settings
• Experience in emergency medicine, critical care, toxicology, rare disease, or specialty pharmaceutical markets preferred
• Experience leading teams through both in-line brand optimization and launch readiness activities, including successful commercialization of new products
• Proven success leading geographically dispersed teams of Key Account Managers, Strategic Account Managers, or specialty pharmaceutical sales professionals responsible for complex, account-based selling models within highly matrixed healthcare environments involving multiple stakeholders and long sales cycles.
• Strong understanding of hospital purchasing processes, formulary review, IDN decision-making, and account management
• Demonstrated ability to analyze complex business situations, identify root causes, develop practical solutions, and translate insights into measurable business outcomes.
• Exceptional communication, coaching, and influencing skills.
• Experience partnering with commercial headquarters functions (e.g., Marketing, Sales Operations, Training, Market Access, Commercial Excellence) to design and execute key commercial programs (IC, speakers programs, etc)
• Experience operating successfully within growth-stage, emerging, or highly entrepreneurial pharmaceutical organizations where adaptability, resourcefulness, and cross-functional collaboration are essential.

Leadership Competencies

Results Orientation

• Consistently delivers business objectives while balancing short-term execution with long-term strategic priorities.

Collaborative Leadership

• Builds strong partnerships across functions, values diverse perspectives, and fosters teamwork to achieve common goals.

Adaptability & Agility

• Thrives in dynamic environments, embraces change, and effectively navigates ambiguity.

Problem Solving

• Approaches challenges with curiosity, analytical rigor, and a solutions-oriented mindset.

Talent Development

• Invests in people, develops future leaders, and creates an environment where team members can thrive.

Customer Focus

• Maintains a deep understanding of customer needs and ensures business decisions are grounded in delivering value to patients and healthcare providers.

Strategic Agility

• Anticipates change, evaluates opportunities and risks, and adjusts plans quickly to meet evolving business needs.

Enterprise Mindset

• Prioritizes organizational success over individual, regional, or functional interests and actively contributes to achieving broader company objectives.

Company Benefits

• Vacation, Personal and Sick time
• 15 Paid Company Holidays
• Medical, Dental, Vision and other Voluntary benefits
• Paid Parental Leave
• Tuition Assistance
• Discretionary Bonus Plan
• Competitive 401(k), $1 for $1 up to 6% of pay. The safe harbour match is vested immediately. In addition, SERB also offers a discretionary match of up to 4% of pay which vests 20% a year for 5 years.

Serb Pharmaceuticals is an equal opportunity employer. We offer competitive compensation & benefit packages, challenging opportunities and a culture of working together in a supportive way built on our strong foundation of values.